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FIVE STEP HOME SElling PROCESS

When it is time to sell your house, you need to make sure you are working with an agent who understands your needs and the market in your area. The last thing you want is to invest time, energy, and money into a marketing approach that falls flat, leaving your house on the market for too many months. Below you'll find an overview of the steps involved in selling your home in the Silicon Valley area of California so that you can maximize the sale price and the speed in which it's sold!

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Step 1: MEET FOR A PERSONALIZED HOME ASSESSMENT

When we meet we’ll first walk through your home together and discuss what updates you’ve made, what you ideally would like to see changed, and what you especially love.

Understanding what made you choose to purchase your home, what makes it special to you, and why you want to sell it now will help us position your property in its finest light to showcase its true value.

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Step 2: REVIEW MARKET DATA AND COMPARABLES

We understand that getting the maximum sales price for your home is crucial for a successful outcome. Together we’ll review the current housing market data and trends, and then discuss recently listed and sold properties that compare with yours to develop an optimal sales and marketing plan for your property.

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Step 3: HOME PREPARATION

Once we decide to work together, we immediately go into high gear and put together a project plan and schedule, along with a detailed 125-point marketing checklist that we’ll customize for your property. We will arrange and schedule all the appointments for inspections and repairs with our trusted vendor partners.

We also provide a complementary designer consultation and staging so your home shines with our professional photography and videography.

Check out some of our home preparation transformations by clicking the button below:

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Step 4: MARKET YOUR HOME

Our approach is to make your home visible to as many buyers as possible using digital and print marketing and advertising.

Our custom marketing strategy for your home includes social and online media posts and advertising, local newspapers and groups advertising, plus e-mail marketing and personalized 1-to-1 outreach to buyers and REALTORS looking for homes like yours.

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Step 5: SHOW YOUR HOME

We develop, in collaboration with you, a showing strategy and plan for your home that fits into your life! Our goal is to show your home as conveniently as possible to as many potential buyers as possible, through twilight tours, real estate broker tours, open houses and by appointment. We aim to create a buzz and energy that will generate a sense of urgency and potential fear of losing out if buyers don’t act on their interest in your home!

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RECEIVE A FREE, CUSTOM, MARKET VALUATION OF YOUR HOME

RECEIVE A FREE, CUSTOM, MARKET VALUATION OF YOUR HOME

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Your Home Valuation

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Work With Janet

Fundamental to how Janet Souza views her role as her client’s real estate advisor, she seamlessly blends her former professional worlds that span consulting, engineering, marketing, strategy, and executive sales negotiations as her frame of reference, bringing a premier standard of performance and uncompromised integrity to her clients.

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